Marketing Toolkit

Welcome to the Marketing and Communications Toolkit, a constantly evolving resource for College of Charleston faculty and staff. Our goal is for everyone to be equipped with the facts, figures and visuals necessary to share the College’s story in a consistent and compelling way.

The toolkit is a collaborative effort. We ask that you share when you see something that you would like to be considered for modification or removal, or if you have a message or pride point that you would like to have included.

Pride Points

Facts, figures and rankings telling the unique College of Charleston story

View Pride Points

Brand Messaging

Consistently communicating the character of the College

View Brand Messaging

Messaging Proof Points

Thematic facts, statistics, anecdotes, examples and quotes

View Proof Points

One-page Overviews

Facts and figures for College of Charleston schools

View Overviews

Stock Photography

Find just the right photo to complement your message

View Photos

Stationery and PowerPoint Templates

Easy-to-use branded templates

View Templates


Logos for individual center, departments, offices, etc.

View Logos